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MILENA JOVICEVIC POPOVIC
Lives and works in Paris, France and Montenegro
w w w.ar tactif.com /index J /jovicevic.htm
Post-modern communication can be explained through the opinion that
everything is a message. The information “Smoking is harmful for health”,
including our language, signifies the moment of getting the license for
association to global flows of capitalism and a possibility to enter new trends
of “semiotic empire”. Of course, order is implied.
The first impression in front of the paintings was a rebellion, a revolt against
the “warning” that the artist gives in her movements through the metropolis
and transfers it on us who are still looking for order and well-arranged
society. Or do we still survive in the clouds of smoke and doing away with
the warnings that smoking is harmful for our health
The artist seems to play skillfully with that desire. It is actually the space
of her freedom. We, the audience, are left with limitations and bans that
become everyday companions of our lives.
Heroes on Milena’s paintings seem to signify the return of Marlboro Man and
it gives them a strong feeling of the erotic, seductive and hidden.
The messages that are finally (let’s admit it) in the function of our health still
need to show that the consumers are not the same as vending machines
and that fortunately, if there is no one else, at least the artist can give us
an emotional reaction.
JANKO LJUMOVI
I.D.,2005 ACRYLIC ON CANVAS 100X140 CM. / 40X55 IN.
UNTITLED, 2005 ACRYLIC ON CANVAS 100X140 CM. / 40X55 IN
L.D.,2005 ACRYLIC ON CANVAS 100X140 CM. / 40X55 IN.
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FAMOUS
CONTEMPORARY ARTISTS
