Page 120 - ART POOL : 11 Contemporary Art Profiles

zEnA HOLLOwAY | GreAT BriTAin
www.zenaholloway.com

zena Holloway is a self taught artist and director specialising in a step and becomes more like a painting.” As a fine art photographer
underwater photography and working with the likes of gq and the Holloway has achieved international success and is revered for her
Financial Times. Holloway’s style deviates from the stereotypical ability to create truly magical photographs. For well over a decade she
factualness associated with underwater photography. There is an has been commissioned widely for both advertising and editorials;
essence of reverie imbued in her photos. where does she get the including How to Spend it, 125, Tatler, Observer Magazine, Dazed &
inspiration for this surreal quality? “The water acts as a blank canvas,” Confused, nike, Umbro, Radox, kylie Minogue, Sony, Speedo, Epson,
she replies. “what the camera might capture in reality is taken back Herbal Essences, national geographic, greenpeace and Jacuzzi.

| lips, 2006 UnderwATer phoToGrAphy
| roll, 2006 UnderwATer phoToGrAphy
| lonG pink, 2006 UnderwATer phoToGrAphy
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